How to turn Facebook into Failbook

Some of you may be aware of services and applications that allow you to auto post every new blog post to social media platforms such as Facebook and Twitter.

Some of these services will even post an entire blog post into Facebook as a note. I used to do this with one of my previous blogs and no longer do so. The reason I don’t do it anymore is because unlike this site, I cannot track how many people are reading my posts.

If you post an article in its entirety to Facebook then readers will just read it there. Yes, while you will be able to judge how popular the post has been by the amount of commentary each receives this is still immensely subjective and nowhere near as accurate as the traffic statistics from your own site.

I cannot stress enough how important regular analysis of your web traffic statistics is. Your stats can tell you who is visiting your blog, how they’re finding you and what they’re looking at on your blog so you can tailor your content and traffic generation strategies to suit.

So if you’ve currently set your blog up so that it auto posts articles in their entirety to Facebook I suggest you look at what it is you’re trying to achieve and whether losing that valuable statistical data is worth the convenience